Brightkite has teamed with McDonalds and Visa to power a unique rewards program centered around checking-in to McDonalds locations to earn a $5 Visa gift card. Following similar programs with brands like Starbucks, The CW, Sharpie and Dentyne, this r...

A new survey out by Pew Research suggests American adults are just as addicted to text messaging as the younger generation, with the amount rising substantially over the past year. The survey found that roughly 72% of adult cell phone users send and...

The Mobile Marketing Association (MMA) announced recently that its beginning to reposition itself within the mobile marketing industry to better “promote and enable the global mobile marketing opportunity” and provide stronger benefits to...

If the act of whipping out your cell phone to checkin on Foursquare has gotten to be too much of a hassle, Vlingo has you covered.  The voice-triggered app for Android now allows complete voice-based control over Foursquare, including checkins, shou...

Distimo, a startup focused on providing app store analytics, has published its latest report detailing the mobile app ecosystem across the Apple App Store for iPad and iPhone, BlackBerry’s App World, the Android Market, Nokia’s Ovi Store,...

The Corpse Princess has set her sights on smart phones. The anime series of the same name is coming out on DVD September 14, and distributor FUNimation Entertainment is using the mobile advertising network iVdopia to get the word out. It’s all...

Mobile is immensely popular in India, as evident in new figures out by SMS GupShup that indicate the text-based social network has reached 35 million total users while adding over 1 million each and every month. These figures show SMS GupShup surpass...

Gowalla has long had an interest in stepping beyond the confines of the ubiquitous “checkin” to leverage location in other useful and unique ways.  The company today announced a new addition to its service that does just that. Called ...

NBC Universal Digital Studio has teamed with human-powered answering service ChaCha for a unique mobile engagement initiative for NBC’s new “FCU: Fact Checker’s Unit” series. The series, based on a short film of the same name, fol...

The rumor machine was right. Today, as Apple CEO Steve Jobs took the stage at the Yerba Buena Center for the Arts in San Francisco, California, the Apple Store simultaneously went down, an indication that something, in fact, was coming. In addition t...