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  • Get a Room! The Next Big Thing for Mobile is About to ‘Check In’

    29 July 2014, 10:30 am by: Michael Essany

    Get ready for a major upgrade at a future Hilton hotel stay. Beginning next year, guests can kiss the hotel’s front desk goodbye. The check-in process once a staple of the hotel experience will soon be relegated to the trash bin of history. Soon, all you…
  • Is Mobile Ad Spending About to Overtake Television?

    29 July 2014, 10:00 am by: Kathleen Toulet

    Mobile advertising is in growth mode. But when will it topple the king of the hill – television? According to eMarketer, advertisers will this year (for the first time ever) spend more on mobile-device ads than they spend on newspaper or radio. Market…
  • Facebook is Reaching Invisible Consumers in India with Zipdial

    29 July 2014, 9:45 am by: MikeR

    Zipdial, an analytics startup in India, believes that it will be able to solve two problems that face  developing markets as well as the media giants like Facebook and Google who want to take advantage of them; how to reach their poorest inhabitants and…
  • Lord & Taylor Going Big with iBeacon

    29 July 2014, 9:30 am by: Michael Essany

    HBC Department Store Group has just announced plans to deploy the Swirl in-store beacon marketing platform. Adding its brand to the list of cutting-edge retailers wanting to bolster he in-store mobile experience of its shoppers, the group tells MMW via a…
  • NYC Television Week 2014: Registration Now Open

    29 July 2014, 9:00 am by: ChristaH

    NYC Television Week, presented by Broadcasting & Cable, Multichannel News, and Next TV, has announced that registration for the 2014 event is now open. The event is slated for November 12-13 at the Affinia Manhattan. Interested industry professionals can learn…
  • Such a SAP! New Cloud-Based Mobile App Management Solution Introduced

    29 July 2014, 8:45 am by: MikeR

    On Monday, MMW was briefed by the team at SAP regarding the expansion of the SAP Mobile Secure portfolio. The latest addition is that of a mobile application management component, which the company calls “a white-label, localizable and secure enterprise app…
  • Amazon to Enter Mobile Payments Arena?

    29 July 2014, 8:30 am by: ChristaH

    Online retail behemoth Amazon is purportedly set to enter the mobile payments fray. According to sources close to Amazon, the ecommerce heavyweight is planning to release a mobile credit card reader that could empower merchants to accept payments from…
  • Retail Reality: Mobile Sales Sites Grab More Moola than Apps

    28 July 2014, 10:15 am by: Michael Essany

    Apps may be where people spend most of their time, but retail sales sites are where it’s happening. That’s the conclusion of recent eMarketer data, which projects that 19.0 percent of U.S. retail ecommerce sales will stem from mobile devices this year. By…
  • Beauty and the Blog: Images, Video Drive Engagement

    28 July 2014, 10:00 am by: MikeR

    In the beginning was the word. And then — if you want any readers — photos, images, pie charts, and videos. That’s the conclusion of a June, 2014 poll by Orbit Media Studios, which indicates that today’s blog readers are more likely than ever to see…
  • IAB Study: Native Advertising Boasts Benefits for Brands, Risks for Publishers

    28 July 2014, 9:45 am by: Michael Essany

    Who gets the goodies when native advertising is employed? In one of the largest studies of people’s attitudes towards native advertising, 62 percent said that it didn’t help to enhance the reputation of news sites, but it did help brands to be seen on…

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